Marketing Operations Specialist Job Description

Marketing All Day Company Overview

In the constantly evolving digital world of swiping right or left on our phones, impressions are everything (especially the first one) – and that’s what we specialize in – we develop, grow, and increase the number of people that encounter the HR, Payroll, and HCM brands we partner with and try to come away with raving fans.

In short, we’re MAD about growth, we’re Marketing All Day!

Marketing Operations Specialist Job Description: 

As a marketing operations manager, you will work to create scalable processes that ensure best practices in lead generation and database management. You will also conduct complex data analyses that will be used to inform strategic decisions by stakeholders from across the company. You will be working in a fast-paced environment managing multiple projects at once.

MAD Marketing Operations Specialist Responsibilities: 

  • Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads.
  • Establish and maintain scalable processes that ensure best practices in campaign and lead management.
  • Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
  • Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
  • Monitor and maintain data quality within the marketing database.
  • Evaluate new technologies and add-on applications to improve and optimize marketing team performance.

MAD Marketing Operations Specialist Requirements:

  • BA/BS degree or equivalent work experience.
  • Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis.
  • Proficiency in marketing automation systems (like HubSpot) and integrating those systems with other technologies.
  • Ability to manage multiple projects at the same time in a fast-paced environment.
  • Technically capable, excellent communicator, and a desire to improve processes.

MAD Marketing Operations Specialist Perks:

    • PAID – easy as that, depending on your existing experience 
    • Growth - you're getting in on the ground floor of a really cool startup, so you'll be able to dive into a ton of stuff, which means...
    • Upward Mobility - we’re not scared to commit if you’re not – do GREAT work and you’ll get a sweet career path, Marketing Operations Part Timer -> Marketing Operations Specialist -> Marketing Operations Coordinator -> Marketing Operations Manager -> Marketing Operations Director -> Vice President, Marketing Operations
    • Snacks – from healthy stuff to the junk, we keep "the cabinets" pretty stocked.
    • EVEN MORE PAID - Make our clients happy, help grow our business, and we’ll gladly pay you more.
    • A MAD awesome future – whether it’s with us or someone else, every relationship we build is based on trust, friendship, ethics, and results. And if you uphold these values, we’ll support your future however we can.

SOOOO - Are you MAD enough to grow businesses, while growing yourself, with us?  Hit us up however you want to let us know why we should think you’re MAD enough.

 

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